We’ve got it bad for South Florida, but we also got it good in 2025 with our growing list of clients – from Palm Beach to Lake Worth Beach to Miami, from cultural trend setters to civic leaders, from superyachts to art that’s hot! Pantone Cloud Dancer white might be the color of the year, but we’re ablaze in tropical flair. Cherche ta couleur! And yes, we'll be riding the Chinese Year of the Horse for 2026, a subtle cue that we’re already designing at next year’s pace.
We came out on top again in the RFP competition to create a new marketing strategy and campaign for the City of Lake Worth Beach’s Community Redevelopment Agency. It’s Palm Beach’s most eclectic and artsy municipality (a real diamond in the rough), and we’re gearing up for our deep dive into all things L Dub! From the Intracoastal to the Atlantic waterfront, from Dixie Highway down the main drag of Lake Avenue, it’s going to be a year-long project of engagement, creativity and branding pyrotechnics – and we’ve only just begun.
For more than two decades Miami’s Children Trust has provided funding to many groups that support the lives or our youngest and most vulnerable citizens. This is the third year in a row that they came to us to design an eye-catching, effective Annual Report that summarizes, for the Miami-Dade County Commission and others. Supported by property taxes, it’s critical that the Trust communicates to the community the results of their work and impact, and Jacober Creative is proud to be a small part of this project.
Subtle, intentional and effortlessly refined, quiet luxury is a global movement that has long been woven into the fabric of one of our long-term clients, Palm Beach and its Marina. This fall we unveiled our new marketing campaign, The Quiet Side of Luxury, that cleverly references this au courant idea for this special gem (after winning awards for our previous outings). We brought back one of our fave models, including 90s supermodel Beri Smither (on loan from the Goop campaign). We also worked again with And Just Like That’s celebrated costume designer, Danny Santiago, but our heart was stolen by our littlest model, canine rockstar Paris.
We’ve also just launched a whole new set of Marina-branded, Jacober-designed chic apparel and accessories on their Shopify store so you can take a piece of this island paradise with you wherever in the world you might be. One of our favorites is the Hippocampus (a mythic icon with historic roots),l a intricate line illustration nods to the sea-horse sculptures of the Mizner Fountain – renowned architect Addison Mizner’s 1929 swan song – with whispers of old Florida charm.
South Florida’s on the rise, and the Cultural Affairs Department of Miami Dade College is leading the way with some our favorite arts events and programs, including the Miami Film Festival, the Miami Book Fair and Live Arts Miami. We were thrilled when we were selected, in a competitive RFP process to be the agency to develop new branding and marketing in 2026 for the Department as whole, as the evolve into an even bigger player in the cultural landscape. Stay tuned for the big reveal!
We enjoyed creating some of our retro hip designs heralding the start of summer, with a French twist, s'il vous plait. Our triptych of surfers, sun-worshipers and cool-down spritzers was the perfect lead-in to our steamy Miami but (as we are) effortlessly fashionable heat-drenched months.
While many people think of us as a design-centered company, we are in fact a full service branding agency that loves to create targeted data collection strategies, run the analytics and deliver informed and prescriptive solutions based on real world, fact-based results. As part of our new Lake Worth Beach project, we’ve already created a cool online community survey and run some more intimate focus groups that will allow us to really understand the client’s strengths and weaknesses, selling points and pain points.
Locust Projects, Miami’s premier arts incubator, returned to Jacober Creative after our complete brand revamp last year. They wanted a design solution for their Spring Fling: Space Oddity fundraiser, an homage to David Bowie. We turned and faced the changes and gave them some glam rock design solutions, including invites, video promos and more, that captured the iconic arts non-profit and Bowie in one out-of-this-world package.
Miami’s iconic Phillip and Patricia Frost Museum of Science has been using the new tagline we developed for them – It’s Our World, Explore It! – all this past year. It was part of a full marketing refresh we’d executed, including new photography and video assets. And speaking of moving images, the Frost has just now started to run the slick but inviting video promos we created for them on social and other outlets. Using our “circular orbit” visual take, they fully cast the Museum as a combination of elevated, smart and family-friendly. Just like us!
Jacober Creative in 2025: cooler than a Pantone color, sexier than a South Beach surfer, and ready to brand the sand and the culture. We’re the marketing and design agency du jour.
