Branding / E-Commerce / Packaging / Web
We were approached by BKR, a San Francisco-based company featuring a water bottle encased in a Pop-colored silicone sleeve, for a startup website.
We delivered a clean, unique and engaging website with an easy-to-use front end that reflected the target market: what they call the “it” girl. All designs had to be simple, chic, colorful, and always on trend. New colors come out every season, so the collateral had to stay on brand but reflect changes. Project scope included: • Designed print collateral, marketing material, e-blasts • Designed a clean easy to use site front end • Programmed a content management system (CMS) • Programmed order processing, and wholesale accounts • Developed a complex delivery based operating system